7 Key Roles of Product Marketing Manager

Here are the 7 key roles or product marketing manager

1. Product manager conduct market research to identify target audiences, market trends, and competitor strategies

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2. Create detailed client profiles to understand the target audience's needs, preferences, and problem areas

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3. Make detailed market entrance strategy for new items, including message, pricing, and distribution

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4. Produce engaging and relevant material, such as product messaging, collateral, and sales tools

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5. Create and track key performance indicators (KPIs) to assess the efficacy of marketing efforts

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6. Establish and maintain customer relationships

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7. Work with sales teams to provide them with the tools they need to market products successfully

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PMI-PMP Certification & BA Certification

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