7 Key Roles of Product Marketing Manager

Here are the 7 key roles or product marketing manager

1. Product manager conduct market research to identify target audiences, market trends, and competitor strategies

2. Create detailed client profiles to understand the target audience's needs, preferences, and problem areas

3. Make detailed market entrance strategy for new items, including message, pricing, and distribution

4. Produce engaging and relevant material, such as product messaging, collateral, and sales tools

5. Create and track key performance indicators (KPIs) to assess the efficacy of marketing efforts

6. Establish and maintain customer relationships

7. Work with sales teams to provide them with the tools they need to market products successfully